If you run a medical practice, you’ve probably learned that the administrative aspects of the business can run you ragged. Between insurance payouts, scheduling, marketing, and financial management, there are a lot of details to keep track of. At Crystal Clear Digital Marketing, we believe you need just one practice management software system to organize all of those administrative tasks. Our cloud-based software, Social Patient Center, will make it easy for you to stay on top of everything. Between our headquarters in Orlando, Florida, and our offices in Rhode Island and California, we can set you up with a complete software system that will help you grow and market your practice.
What Is Practice Management Software?
Practice management systems handle the back end tasks in a practice. Medical offices that don’t use omnibus management systems often rely instead on a series of different platforms that independently take care of billing, patient records, scheduling, and more. Moving to a single management software system like our Social Patient Center consolidates all of those independent platforms into one system that’s easy to use.
Why work with multiple vendors and multiple platforms when working with just one would be so much easier? Our one-stop management software frees you up so you can worry less about behind-the-scenes tasks and get back to job number one: caring for your patients.
How Will Practice Management Software Help Market My Business?
Our practice management platform is designed to keep your entire medical practice running smoothly while also integrating marketing and lead generation features. Our software takes an active role in guiding your marketing and social presence, as well as the electronic communication you have with patients. We also help you run a top-notch practice, which results in happy patients who market your practice through word of mouth.
What Operational Benefits Does Management Software Offer?
Our practice management system helps you run a seamless practice. A less hectic reception area, more accurate paperwork, and speedier payments are just a few of the benefits of moving to such a system. Once you migrate to our practice management system, you’ll wonder how you ever got along without it. Here’s what we do:
Cut Down on Wait Times
Management software makes it quick and easy to schedule patients, speeding their checkout process and easing lines and wait times in your reception area. When patients leave your practice feeling satisfied about their experience, they’ll be more likely to stick with your practice. They’ll also be more likely to refer friends and family to you.
Faster Payments
Patients are becoming accustomed to receiving and paying bills online. Management software allows you to bill and collect payments electronically; an offering that often results in faster payments for your practice. It’s also a benefit for patients, who will be able to track their account and communicate with your office electronically at their convenience. Again, happier patients help market your practice.
Help Grow Your Business
Our Social Patient Center system helps with marketing to patients and generating leads. Our system will automate much of the electronic communication that goes out to your patients, ensuring that they get targeted marketing based on their age and the medical services they are interested in. This type of customized outreach, which happens without your practice having to lift a finger, can strengthen your relationship with patients and grow your business. We can also help you with online surveys and reviews.
Avoid Paperwork Errors
With management software in place, it’s a breeze to update a patient’s billing or insurance information, and you’re less likely to have errors in the paperwork, because the software will auto-update and self-correct, ensuring that errors are spotted and fixed.
Provide Opportunities to Boost Revenue
Our practice management software will also help you increase revenue by coming up with packages and membership subscriptions to offer patients. Our Social Patient Center can even be used to establish a loyalty rewards system that will keep repeat patients coming back. These subscription-style promotions are particularly successful for medical practices that focus on elective treatments. Our patients include doctors, plastic surgeons, medical spas, dentists, and aesthetics and wellness practices.
Records at Your Fingertips
Curious about the status of an insurance claim? Do you need to quickly review your practice’s financial records? All of these functions can be done with just a few keystrokes using practice management software. Hunting through paper files and records are a thing of the past.
Automate Tedious Tasks
Management software automates some of the mundane yet time-consuming tasks that go into running a successful medical practice. Phoning patients to remind them of upcoming appointments and inventorying and ordering medical supplies can both be handled by this type of software, saving your support staff hours of time. Our Social Patient Center platform will even help you track packages.
What to Look for in Practice Management Software
When shopping around for a software system, you’ll want to find an option that checks some obvious boxes, like intuitive navigation and an easy scheduling mechanism. You’ll also want to look for a system that is particularly suited to the needs and focus of your medical practice. Here’s what to look for:
Easy to Use
It may seem obvious, but it’s important to look for a software system that is intuitive and easy to use. Your entire medical and support staff will likely interact with the software platform, and each individual will have varying degrees of technological adeptness.
Make sure you find a software system that everyone can use. You may even want to involve some members of your staff in reviewing and selecting the management system. It’s also a good idea to ask the vendor if training on the system is available. We’re confident we can get you and your staff up and running on our platform in no time.
An Effective Scheduling Mechanism
Some medical practices try to scrape by with a generic scheduling system, but it’s really best to purchase a comprehensive management software system that includes a scheduling function. Our practice management software includes just such a function. Our management system makes it easy to handle multi-location, multi-provider scheduling.
Want to schedule a particular piece of equipment in a particular room on a particular day? No problem. Our scheduling feature is up to the challenge. Our system will also send automated appointment reminders via email and text to patients, dramatically reducing your no-show and cancellation rates.
Streamlined Billing
Finding practice management software that helps you streamline the billing process can be a real lifesaver. The billing module on our platform helps you easily generate quotes and bills, and credit card processing is integrated into the system.
HIPAA Compliant
The Health Insurance Portability and Accountability Act contains a number of provisions that safeguard patient privacy, information, and communication. Make sure that any software platform you adopt is in compliance with HIPAA requirements.
For example, communicating with patients about upcoming appointments via chatbots, text message, and other automated functions is allowed by HIPAA, but the messages must be encrypted and secure. Management software offers a great deal of time-saving efficiency, but make sure none of the features on the platform overstep the HIPAA requirements your practice must adhere to.
Easy to Upgrade
When shopping around for practice management software, it’s a good idea to think ahead to an eventual upgrade of the system. Is the software platform you are considering easy and affordable to upgrade? Asking these questions now could save you time and money down the road.
Suits Your Practice
Medical practices come in all sizes and stripes, and you’ll want to make sure to select a management system that suits your operation. A large office or hospital system, for example, may need a management system capable of maintaining an unlimited number of records or databases. Our Social Patient Center is specifically designed for medical practices that specialize in elective treatments.
Data Analysis
In addition to billing, scheduling, and helping you communicate with patients, you’ll want a system that can analyze data and generate reports that indicate where your medical practice stands financially.
A great system gives you a birdseye view of where you are and where you need to go, while also allowing you to dig into the detailed trends. Curious about how productive your staff is? Wondering how effective your marketing program is? Our Social Patient Center platform can help you answer each of those questions.
Our Software System
Practice management software offers a number of benefits, from streamlined scheduling to easy billing and record-keeping. Crystal Clear Digital Marketing, which is headquartered in Orlando, Florida with offices in Rhode Island and California, offers an industry-leading practice management system that is particularly well-suited for offices that specialize in elective care.
Our platform is also unique because of its focus on helping practices market themselves and generate leads. Our team is standing by to help you with your software needs. Call Crystal Clear Digital Marketing today to schedule a demo of our Social Patient Center platform.
