Finding and keeping patients is a more competitive process than ever before, and in the age of the Social Patient, potential patients are currently searching online for services more and more every day. At the current rate, Google sees: 40,000 search queries every second 3.5 billion searches per day 1.2 trillion searches worldwide These numbers […]
At Crystal Clear, we have a saying that content is king. What do we mean by that? The content on your medical marketing website is more than just words on a page, and although content marketing for plastic surgeons may not seem like a major player in your digital marketing strategy, it’s more important than […]
In the year 2016, it’s nearly unheard of if you aren’t active on at least one social media network. Just three years ago, 80 percent of U.S. adults were on social media, and the number is only growing by the day. Plastic surgeons – it’s okay if you have no interest in having personal social […]
While developing your medical marketing strategies, it’s easy to focus on the beginning and the end – in other words, the beginning with patients perusing your practice website, and the end when they’re waiting in your lounge area for their services. What happens in the middle, the patient picking up the phone and scheduling their […]
When it comes to providing treatments and services at your medical practice, you know you’re the best. But how do you make sure that your current and future patients know? Through having reviews on your website. On-site reviews are one of the best ways to build your reputation, and they are often under-utilized by many […]
By now you understand that digital marketing SYSTEMS are the must-have solution for finding, serving and keeping SOCIAL PATIENTS, more profitably and more effectively. But now I’m sure you have another critical question: Why Crystal Clear? Our answer: Because we are uniquely situated to build and manage a digital SYSTEM for SOCIAL PATIENTS that will […]
In my last blog, you may have noticed my habit of capitalizing the word SYSTEMS. I don’t usually like to write in caps as if I am shouting, but in this case – I kind of am. So let me repeat a message I can’t say loud enough, with one added tweak: Digital marketing SYSTEMS […]
