With over 80% of aesthetic consumers starting their search for an elective medical treatment on the internet, I am always compelled to ask practice owners this: Are you spending at least 80% of your time, energy, efforts, budget and creativity on implementing strategies to capture these consumers on the mediums they are using to research? […]
Search Engine Optimization could sound scary when you hear it. It sounds like the type of feature you need to specialize in to truly take advantage of. It’s a phrase used in the marketing world to make it seem as though they are the only ones who can help you understand and succeed with it. It’s something you […]
Our modern world is so plagued by acronyms that they gradually lose their meaning, but one acronym that you should grab onto for dear life is SEO. Plenty of modern marketing trends are doomed to be lost in a sea of useless noise, but SEO’s important role in the success of your website is only […]
When searching for a new doctor or surgeon, patients once consulted the yellow pages. Today, virtually everyone turns to the web. Search engines such as Google and Yahoo account for the majority of global Internet traffic every day, so making your medical practice easy to find is imperative to staying on top of your competition. […]
You are always on the lookout for the best way to get new patients into your practice. But instead of using the flashiest method, you should stick to using the techniques that are proven to work, like SEO. SEO is an acronym for Search Engine Optimization, and it’s how close to the top of Google’s […]
Digital Marketing is a necessity for any modern medical practice. Research shows that over 80% of people use the internet for research before making any purchasing decisions, which means it’s more important than ever to craft your digital presence. Medical SEO makes sure that your practice is in front of the potential patients that you […]
Now more than ever, websites are beginning to rely heavily on trendy “buzzwords” to hook your attention and get you to click. While stuffing your medical marketing website with these popular terms may seem like a good way to attract more patients, the results are unpredictable and are only relevant for the short-term. At Crystal […]
At Crystal Clear, we approach digital marketing strategies from several angles, including a responsive medical marketing website combined with the internal processes in your practice to convert leads into real patients. Two of the most important elements that we emphasize to help you strengthen your online presence are unique content and SEO, or Search Engine […]
We’re now a few weeks into the new year, and whether or not you have stuck to the resolutions you made for yourself, there is still time to make steps toward developing another important part of your life – your Internet presence. If there’s anything we have learned from the boom of social media and […]
There’s no better way to start a new year than to reflect on your medical practice and determine what small steps you can make to successfully find, reach, and serve more patients. At Crystal Clear, we are leaders in the digital marketing industry, and while we put a lot of emphasis on having a custom-built, […]