The medical sector is slowly but surely transitioning into the twenty-first century. But it’s not the industry itself that is driving the change; rather, it’s the change in patient habits. Right now, more than 80 percent of patients use the internet to learn about medical conditions. “Doctor Google” is alive and well. As a medical […]
There are multiple ways to communicate in the 21st century, but email remains one of the fastest, cheapest, and most convenient methods. As a cosmetic surgeon with a growing practice, chances are that you utilize email for most of your correspondence, but what if I told you that it can also change the way you […]
The wide world of digital marketing can be a scary place for plastic surgeons, doctors, practice owners, and other medical practitioners. Around every corner, it seems there’s someone trying to get you to buy something and predicting Doomsday to your practice if you don’t. At Crystal Clear, our name says it all – we’re here […]
Having a successful digital marketing strategy requires multiple components, including a medical marketing website, unique content, and optimized SEO, but another critical element for the growth and success of your medical practice is email marketing. Promoting your services, specials, technologies, and more through email may only seem like one step above the paper fliers of […]
With all of the hoopla surrounding social media engagement, it may seem as though email marketing is becoming a thing of the past. Not only is this not the case, but actually the exact opposite is true. In a recent survey, 77 percent of participants reported that they still prefer to receive permission-based marketing via […]
As a doctor, plastic surgeon, dentist, chiropractor or medical practitioner, your relationships with your patients matter to you. They are the reason you get up early, work late, and why you do what you do. At Crystal Clear, we understand that your patients are the lifeblood of your medical practice, and we have revolutionized patient […]
It happens all the time. A patient migrates from one e-mail account to another. He or she starts using the new account, checking the old account with less and less frequency. Sometimes, especially when people graduate or change jobs, an e-mail account gets shut down altogether. When any of the above happens, your practice won’t […]
And it may not be what you think! I am confident all successful chiropractors would agree there is a direct link between quality care and new patient growth. The reason for this studies show is the number one source of new patient growth in the majority of practices remains word of mouth both from current […]
