VPW LIBRARY:
How to Pandemic-Proof Your Practice
Co-Host: DermaConcepts USA
-What your skin care vendor should be doing to support you during this time
-Improving customer service and staff training
-Marketing strategies to gain market share in 2021
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Seven Things Every Cosmetic Practice Needs in 2021
Co-Host: SCALE & Dr. Michael Gold
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Taking Your Anti-Aging Practice to the Next Level
Co-Host: Pellecome, Freedom Practice Coaching
– How Pellecome Can Make Adding BHRT Easier, Safer & More Reliable for all HCPs
– A 2021 Virtual Health Practice: 4 Easy Steps to Success
– Proven Sales & Marketing Strategies to Take Your Practice to the Next Level
Adapting Your Practice for the Modern Dermatologist: Telemedicine, Marketing & More
Co-Host: GoMD, Featuring Dr. Wendy Roberts & Dr. Brian Forrest
Learn how Dr. Roberts and Dr. Forrest were able to pivot and leverage virtual medicine in 2020. Plus, uncover some valuable lessons learned in sales & marketing to gear your practice up for a successful 2021.
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Growing Your Millennial Patient Base | November 18th, 2020
Co-Host: Aerolase & Featuring Dr. Roberta Del Campo
Millennials now represent the largest & fastest-growing consumer group in the U.S. However, given their low market penetration in medical aesthetics, Millennials represent a huge opportunity for practice growth with an unlimited shelf life.
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Medical Spa Growth Summit | November 11th, 2020
Featuring: Merz Aesthetics, The American Academy of Facial Esthetics (AAFE) & Spa35
Join leading industry experts as they reflect back on 2020’s most valuable lessons learned, as well as powerful & proven strategies to not only end the year strong, but also what you need to do now to help your practice reach its greatest potential in 2021 & beyond.
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Amp Up Your Business | November 5th, 2020
Co-Host: Aesthetic Management Partners
Join Dr. Stephen Beals and leading industry professionals, to uncover effective ways to expand your practice to improve the patient experience, as well as how to revamp your marketing mindset to make this your best quarter yet.
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A Response to the New AmSpa Guidelines | October 15th, 2020
Co-Host: Nelson Hardiman Healthcare Lawyers & Spa35
Industry experts recently weighed in on the newly released guidelines from the American Medical Spa Association during an exclusive #VirtualPracticeWorkshop originally held on October 15th, 2020. Watch the full-length recording to hear what they had to say and how these guidelines can potentially impact your practice & the medical spa industry at large.
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Building a Thriving Practice: BHRT, Peptides & High-Impact Marketing | October 9th, 2020
Co-Host: Pellecome, Access Labs & Wells Pharmacy
Exploring the Benefits of the Industry’s Only Patented BHRT Pellet Insertion Device, the Power of Peptides & How It Can Improve Your Bottom Line.
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How to Capitalize on Today’s Post-Pandemic Boom | September 23rd, 2020
Co-Host: DermaConcepts USA
A Post-Quarantine Aesthetic Boom is Happening: What Is Your Practice Doing to Capitalize On It? Learn effective tactics to improve retail sales, staff training, and the overall patient experience.
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Sofwave Virtual Practice Workshop | September 9th, 2020
Co-Host: Sofwave
The medical aesthetic community has experienced a shift in priorities & expectations for physicians, staff & patients. Join us for an exclusive evening webinar event to explore breakthrough technology to improve patient outcomes for the treatment of wrinkles in the face & neck , as well as effective marketing tips to gear your practice up for success.
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Growing Your Practice in 2020 & Beyond | August 27th, 2020
Co-Host: Suneva Medical
Learn how to adapt in today’s modern consumer ecosystem to improve your marketing & internal processes to attract, convert & retain more patients profitably.
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Future-Proofing Your Practice | August 19th, 2020
Co-Host: OJM Group
Join industry experts to uncover proven ways to build a thriving practice by understanding effective financial planning, automating your processes & crushing your marketing.
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Enhancing the New Patient Journey | August 14th, 2020
Co-Host: FriendMedia
While the elective medical community has experienced many challenges over the last four months, we have also experienced unique opportunities for growth — and what used to work in your practice may no longer work now. Learn how to adapt in today’s new ecosystem to improve lead generation, per-patient revenue & retention while also keeping patient safety at the forefront of your sales & marketing initiatives.
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Forget COVID for Now: It’s Time to Kick Ass! | August 6th, 2020
Host: Crystal Clear
Learn how to dominate your market with the right mix of marketing & technology to increase lead generation, conversion, retention, efficiency & profits.
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Improving Your Business, Brand & Bottom Line | July 30th, 2020
Co-Host: Suneva Medical
It’s no secret that the elective medical community has experienced some challenges over the last four months. From the mandatory shutdown to reopening in today’s new world, building & sustaining a thriving practice is now more mission critical than ever. Learn high-impact strategies for improving lead generation, increasing treatment demand & enhancing patient retention to emerge even stronger than ever before.
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Growing Your Practice Post-COVID | July 16th, 2020
Co-Host: Aesthetic Management Partners
Learn innovative aesthetic treatments to enhance the patient experience, as well as proven sales & marketing tactics to get your practice back up to full speed in a post-COVID world.
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Regional Virtual Practice Workshop: Chicago Edition | July 15th, 2020
Co-Host: DermaConcepts USA
Join DermaConcepts and Crystal Clear for the second Regional Virtual Practice Workshop, geared specifically towards Illinois-based practices on navigating the road to recovery.
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Strengthening Your Brand in Today’s New Climate | July 10th, 2020
Co-Host: Candela Medical
Industry experts reflect back on the reopening experience, lessons learned along the way & share insight on the future of the aesthetic industry six months from now.
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Reopening the Private Practice | June 24th, 2020
Co-Host: AestheticaMD & Stratpharma
Learn proper patient safety & PPE protocols for returning to work, in addition to proven sales & marketing tactics to get your practice back up to full speed in a post-COVID world.
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Medical Spa Power Summit | June 20th, 2020
Co-Hosts: DermaConcepts USA, NelsonHardiman Law Firm, Fortis Medical, SaltFacial
The first virtual Medical Spa Power Summit — a half-day intensive training seminar, tailor-made for med spa owners and staff. Gain the resources, tools, and education needed to succeed in today’s new world with leading experts in marketing, operations, finance, and compliance — and bring the power to you, your people, and your practice in 2020 & beyond.
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Regional Virtual Practice Workshop: NYC Edition | June 11th, 2020
Co-Host: DermaConcepts USA
Join DermaConcepts and Crystal Clear for the first regional Virtual Practice Workshop, geared specifically towards New York-based practices on navigating the road to recovery.
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Getting Back to Business | June 9th, 2020
Co-Host: Shorr Solutions
Leading practice management experts converge to provide a step-by-step blueprint on how to get back to business and successfully reopen your elective medical practice in today’s new world.
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CRM Lessons Learned from COVID | June 4th, 2020
Host: Crystal Clear
Due to social distancing restrictions limiting the number of patients you may be able to see at once upon re-opening, increasing your per-patient revenue and finding a higher quality of patients will be vital for long-term success. Learn why all modern elective medical practices should be leveraging modern CRM technology in today’s new climate and how it can be a game-changer for your business.
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Clinical & Business Training on BHRT, Metabolism & Weight Loss | May 30th, 2020
Co-Host: Pellecome
This event is engineered toward integrative practitioners looking to improve their business on multiple fronts. Attendees will learn how to improve your practice’s profitability as well as your patients’ overall health & wellness for 2020 & beyond.
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A Return-to-Practice Roadmap | May 19th, 2020
Co-Host: Merz Aesthetics
Industry experts converge to discuss how the pandemic has affected the elective medical marketplace, what we’ve learned along the way & some high-impact strategies to get your practice back up to full speed in today’s new climate.
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SCALE Virtual Practice Workshop Part 2: A Guide to Reopening | May 15th, 2020
Co-Host: SCALE, Dr. Michael Gold & Dr. Brian Biesman
Learn how to successfully re-open your practice in today’s altering landscape.
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Champion’s Roundtable | April 27th, 2020
Co-Host: Medical Insight Inc. & The OJM Group
Join champion industry thought leaders & uncover the step-by-step actions your practice should be taking today to weather the storm.
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SCALE Virtual Practice Workshop | April 22nd, 2020
Co-Host: SCALE, Dr. Michael Gold & Dr. Brian Biesman
Join leading KOLs & industry experts for this exclusive SCALE Virtual Practice Workshop. Learn what you should be doing now to recession-proof your practice & what the future holds for the aesthetic industry post COVID-19.
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Turning Challenges into Opportunities | April 21st, 2020
Co-Host: Candela Medical
Industry influencers share tools, resources & strategies for improving your marketing strategy, patient engagement, creating treatment demand & taking advantage of growth opportunities to meet the needs of today’s changing climate.
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Building a Bulletproof Social Media Strategy | April 9th, 2020
Co-Host: Suneva Medical
With over 2.4 billion people active on social media, and Millennials creeping to the top as the nation’s largest consumer group, no practice can shy away from building a brand on these rapidly expanding networks. And now more than ever, social media will play a key role during and after COVID-19.
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Skincare Edition: Gearing Your Practice Up for Success | April 4th, 2020
Co-Host: DermaConcepts USA
Learn the basics of what to look for in a skin care line, what your current skin care vendor can do now to help your practice during this crucial time, as well as simple marketing strategies you can start implementing today to gear your aesthetic practice up for success.
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