We were honored today to have another article in Dermatology Times published on why physicians shouldn’t shy away from social media. When it comes to social media for doctors Adam DeGraide, our CEO, covers the four main concerns that the medical community has with social media.
- Concern 1: Patients receiving “bad” information
- Concern 2: Patients transmitting “bad” information
- Concern 3: Physicians receiving information badly
- Concern 4: Physicians transmitting information badly
In the article, Adam covers the best practices of the top medical practices throughout America and what they are doing to combat these four concerns. Dermatology Times, Cosmetic Surgery Times and Crystal Clear Digital Marketing have teamed up to help
local medical practices embrace the new social patient. These electronically connected individuals are using their mobile devices and are connected to the internet continuously. That’s why medical practice websites need to make sure that they work on all devices including laptops, desktops, tablets and smart phones 24 hours a day, 7 days a week. Below is a snippet with a link to read the whole article that focuses on social media for doctors!
Physicians shouldn’t shy away from social media – As published on Dermatology Times on 8-18-14
In a recent article by David Shaywitz, M.D., Ph.D., he describes four reasons why physicians are concerned about the increase in popularity of social media and online search. The information used in the article was gathered from a group of physicians attending a breakout session during a medical conference. After reading these concerns it occurred to me, that there may be a significant gap — or lack of understanding — on the part of the medical… Click here to read the full article!
After you’re done reading the article, be sure to come back to learn more about what the best medical practices are doing to Find, Serve & Keep more patients…profitably! The best medical practices recognize that social media for doctors is only one piece of a complete digital marketing strategy. Below is the beginning of a great outline for what your medical practice should be doing in today’s socially connected patient environment.
- A Fully Responsive Web Design
- A State of the art Medical Practice CRM tool
- A powerful strategy and plan for social media
- A Search Engine Optimization strategy and plan
- Effective Mobile Marketing Solutions
- Powerful email marketing and automation
- Well written and executed blogging for doctors and medical practices
- Analytics and Reports that are accurate and practical.
One last thought: the most successful practices realize that it is never about just one thing. It is always about many things working together that make a complete and effective digital marketing strategy. If you are looking for the best partner to help you dominate online, then Crystal Clear Digital Marketing is the right choice. We offer several different packages accommodate practices of all sizes and various budgets. We also offer short term contracts and are totally committed to making sure that your customer service experience is second to none! Call us or email us to schedule your free virtual demo of the Crystal Clear Digital Marketing System.