Many fans of AMC’s The Walking Dead are eagerly awaiting the season finale this coming Sunday. But while normal fans are looking forward to the gory zombie kills and the resolution of some major story arcs, I find my mind returning to the very first episode . . . Why? Because it reminds me of […]
As you probably DON’T know, March is National Nutrition Month, according to the Academy of Nutrition and Dietetics. It’s a great time to remind your patients to evaluate their diets. It’s also a great time for YOU to evaluate the digital fare your practice is offering for patient consumption, especially in the brave new world of social patients. […]
Imagine how a patient or client would feel if, during an appointment, you didn’t bother to greet them, didn’t ask them about their problem or concern, and didn’t even try to pronounce their name correctly. Instead, you lunged right for the body part you thought was the problem. What’s more, you did all of the […]
By now you understand that digital marketing SYSTEMS are the must-have solution for finding, serving and keeping SOCIAL PATIENTS, more profitably and more effectively. But now I’m sure you have another critical question: Why Crystal Clear? Our answer: Because we are uniquely situated to build and manage a digital SYSTEM for SOCIAL PATIENTS that will […]
In my last blog, you may have noticed my habit of capitalizing the word SYSTEMS. I don’t usually like to write in caps as if I am shouting, but in this case – I kind of am. So let me repeat a message I can’t say loud enough, with one added tweak: Digital marketing SYSTEMS […]
In a recent article by David Shaywitz, he describes 4 reasons why physicians are concerned about the increase in popularity of social media and online search. The information used in the article was gathered from a group of physicians attending a breakout session during a medical conference. After reading these concerns it occurred to me, […]
And it may not be what you think! I am confident all successful chiropractors would agree there is a direct link between quality care and new patient growth. The reason for this studies show is the number one source of new patient growth in the majority of practices remains word of mouth both from current […]
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