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In the digital age, people choose businesses from search engines, social media, and other online marketing. Yet, many medical practices are far behind when it comes to online marketing, and especially dentists. Dentists may not think their online presence is important, but if you don’t have strong marketing, you may be losing many potential patients. […]

Social media has become a natural element in our world. Almost every business uses social media, so why is the medical community so far behind in utilizing this essential tool? While it may be partly due to having no time, many doctors just don’t know where to start. What are the best tactics of social […]

The medical industry is no stranger to marketing. Advertising expenses in health services alone accounted for nearly $2.89B in 2016. However, what is the best approach for cosmetic surgery marketing? Because of the differences inherent in cosmetic surgery, which is generally elective and often performed in smaller practices, you need a different strategy.   What […]

At this point in time, you should be aware that the internet has changed how people search for goods and services, as well as how they look for information. Every month, more than four million people search online for doctors in their local area. If you’re hoping to convert these people from searchers into patients, […]

What’s the best approach to marketing for doctors? All too often in the medical field, marketing is little more than an afterthought for the thousands of private practices in the US. After all, sick people aren’t too picky about who treats them, so the common wisdom goes. In reality, your marketing strategy can make a […]

Is dentist internet marketing all that different from that of any other business? While you will use the same tools as everyone else, how you utilize them is very important. That’s where Customer Relationship Marketing comes in. Today we’re going to examine how this marketing strategy can take your dentist internet marketing to new heights. […]