Digital marketing has exploded over the past few years, and with its effective, lucrative, and affordable nature, it’s easy to see why. It comes as no surprise that digital marketing in Orlando has become the pipedream and sometimes quixotic career choice among those that have mastered the art of posting a Google ad.
The problem is, digital marketing is a complex and incredibly intricate system composed of several layers, and unless done correctly, it will either not work well or not work at all. It isn’t something anyone can just dive into and master overnight. Yes, it can be simplified, but it is never wise to toy with the image of your company.
It is important to have somebody who understands the severity of posting the wrong content to your current or future clients, especially in the medical fields when you are dealing with such sensitive content. Digital marketing can make or break the success of any company.
That’s why you want to be sure to choose a company that has a proven track record of success marketing those in the wellness and medical fields. For your business, your livelihood and your reputation, you need to be in capable hands.
At Crystal Clear Digital Marketing, we understand the seriousness of what we are doing, and trust us when we tell you that we really know our stuff, so much so that we wanted to share with you just a few of the many advantages of working with Crystal Clear Digital Marketing in Orlando.
At Crystal Clear Digital Marketing in Orlando, we are passionate about what we do, which is why you and your company are the stars of the show. Hearing our clients express how we changed their business and, therefore, their lives is humbling and motivating.
Our clients become part of the Crystal Clear family because just like a family, we are genuinely invested in your wellbeing and success. If you fail, we fail, which is why we won’t stop until we have simplified digital marketing and made it manageable for you and your team, have a clearly outlined plan that points towards profit and ultimately help you achieve the results you deserve.
Three Big Letters: SPC
SPC stands for Social Patient Center, and this is the heart of your marketing. Not only can it automate 85% of your patient education and outbound marketing, but you will also shave time and effort off your daily tasks by letting your patients have the time they need. The SPC is a cloud-based software that manages your patient relationships completely. It provides the ability to display all your services and products, which helps educate new patients on what exactly you offer and inform existing patients of new promotions, products, or services you may have just recently offered.
To list a few benefits, the SPC can handle your practice management, calendar scheduling, content marketing, patient acquisition and retention, medical record and document storage, email and SMS marketing, social media management and social media marketing, VIP members management, generate invoices, payroll, process payments, and so much more!
More Bang For Your Buck
There are plenty of ways to spend your advertising budget. But only one of those ways can guarantee you the maximum amount of results with minimal expense. Social media offers you the equivalent of posting a billboard on every highway in every city and broadcasting a commercial to every home in Orlando.
One study found that when trying to reach 1,000 people through traditional marketing mediums, direct mail was the most expensive way to market at an average of $57 per 1,000 random people. The cost of airing a commercial to 1,000 random people? $28. Placing a newspaper or magazine ad came in at $16, radio at $10, billboards were $5 -and remember – this is all to reach a very broad target.
Social media, however, came in at the lowest, just a mere $2.50 to reach 1,000 people, and not random people, but unique people! Imagine how far two and a half bucks can be spread. Digital marketing offers you the ability to post a billboard on every highway in every city, broadcast a commercial to every home in Orlando, and have your ad across every form of print. It is an incredibly powerful tool that every business owner should be talking full advantage of.
Goodbye Stone Age
In today’s technological world, most companies have automated their systems to some extent. They continue to grow and change with new and developing technologies and make use of the time management and increased productivity that modern-day technologies can provide. But for some reason, so many medical practices are left operating in the Stone Age! They have the same file system, sticker color coding, and rows upon rows of sensitive, personal, and private information displayed proudly behind the receptionist desk. Undoubtedly, those in the medical field are among the busiest, and of course, it’s silly to fix something that isn’t broken. But often, it is broken.
Outdated systems are often not time-efficient, cost-effective, reliable, and require far too many people to manage it all. With the help of Crystal Clear Digital Marketing in Orlando and some well-placed digital marketing among the proper social channels, you can be running faster, smoother, with less margin for error, and with far less overhead. Digital marketing is an investment that will pay for itself time and time again. You honestly can’t afford not to automate, and once you have done it, you will wonder what took you so long.
If you already are automated and enjoying the fruitful benefits of digital marketing, then we applaud you! Keep in mind that it’s never a bad idea to have us run some diagnostics just to be certain you are taking full advantage of your system and ensure that you are squeezing every drop out of your current digital marketing setup. Or maybe you just need to have your content freshened and made a little more current. We have many ideas to help get the phone ringing if business has gone a little stale.
What We Offer
Crystal Clear is 100% committed to finding you the success you desire and providing the highest customer service while doing so. We provide the highest quality software, helping you and your team to be efficient online and off. We strive to be on the cutting-edge of all digital marketing trends and always make improvements and changes as quickly as possible. We won’t weigh you down with long-term contracts, but we will provide the highest quality reports. We aim every day to be the greatest in all digital marketing.
What You See Is What You Get
Other forms of advertising can be chock-full of additional hidden expenses. Direct mail comes with the obvious expense of printing and postage. Television and radio have peak times throughout the year, leading to periodic spikes in rates. Digital marketing will cost little more than just time. Your time is valuable, so why not spend it using a platform which offers so much more return than any other marketing platform?
Of course, the cost is a huge factor, but digital marketing has perks well beyond how inexpensive it is. For example, it is far more effective than any other form of marketing; you can laser target your exact patient or clientele and use data to further zoom in on your desired demographic.
Want to reach people suffering from rosacea? We can do that. Want to reach people with rosacea, with a dog named Lloyd, that live in Detroit and drive a Dodge Neon? We can do that, too! There is no limit to the degree in which digital marketing can and will provide value to your company.
At Crystal Clear Digital Marketing, you are guaranteed top notch customer service and a company that genuinely cares about you. We are invested in the success of your business. We don’t succeed until you do, and we won’t let you fail because we refuse to. Whether you deal with aesthetics, a medical spa, dentistry, or any other industry in the medical or wellness felids, we can help you.
If you are already utilizing digital marketing, let us show you how to get more out of it. Sometimes something even as small as a few tweaks can make a world of difference regarding traffic to your website, clicks, and all around exposure. If you are entirely in the dark when it comes to all things digital, then get in touch with us!
Getting Started with Digital Marketing in Orlando
If you have any questions or are wondering if we are a good fit for you, please do not hesitate to get in touch with us at Crystal Clear Digital Marketing in Orlando. We are here for you and happy to assist in whatever way we can. Call us today and find out how we can help.