When it comes to communication, consumers still prefer to hear from their favorite businesses through their email. With the advent of smartphones, email is never far away! There are plenty of businesses that use email for their marketing and communication, but so few of them know how to use their email effectively.
Crystal Clear Digital Marketing knows how important effective email marketing is for your medical spa, and we’re ready to show you how our email automation system can help take your medical spa to the next level.
Using Email Marketing for New Patients
Email marketing is an extremely important step to finding new patients for your medical spa services. There are some ways that email marketing can help with acquiring new patients including:
- Educating new patients on your existing services
- Informing patients on your practice’s latest news with newsletter marketing
- Enticing new patients to buy with exclusive email offers
Getting new patients is important for your practice’s growth, but email marketing isn’t just for getting new patients; it’s also an important means of communication for your current patients as well.
Using Email Marketing to Communicate with Current Patients
Just because a person has used one of your services before doesn’t mean you want to forget about them. It can even be argued that communicating with these patients is the most important of all! These are the people who are already familiar with you and are willing to come back for future procedures.
Using email to communicate with your existing patients gives you the opportunity to continue receiving business from them with new deals and specials. Constant communication puts your practice at the top of their minds and makes them more aware of your medical spa’s practices.
Our email communication is 100% automated, allowing you to continue to work with your patients without worrying about your marketing. Also, because email marketing is included in your entire marketing package, it’s a more cost-effective means of communication.
What is Email Marketing Like?
The best part about email marketing is it’s entirely customized to what you want. You can use our automated systems to promote holiday specials, the newest deals and combinations you’ve created or as a means of education. Once you’ve established what you want your email campaign to center around, we can automate the emails to send whenever you want them to. This allows you to find the optimal time for your patients to contact you.
Email marketing is a simple, yet important, aspect of your marketing. Unfortunately, it’s also an aspect of marketing that most people forget about. Don’t let one of the most important means of communication pass you by, give us a call and learn about how email marketing can affect your medical spa.